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17.11.2020 / 21:51

Do we assume pretty food is more healthful?

attractiveness halo” may lead some people to assume that good-looking people are smarter. Now a study from Linda Hagen of the University of Southern California in Los Angeles finds that a similar effect occurs with food.The study finds that people consider prettier food to be more healthful.Hagen’s study, “Pretty Healthy Food: How and When Aesthetics Enhance Perceived Healthiness,” appears in the Journal of Marketing.According to the study, people have exposure to an estimated 4,013 food and 2,844 restaurant advertisements each year.

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