(Photo by Clive Rose/Getty Images) ATLANTIC CITY, N.J. - Competitive video games hold vast economic potential in the U.S. and worldwide, particularly once gambling companies figure out how to interest players and spectators in betting on them, participants in an industry conference said Tuesday.Speaking at the Casino Esport Conference in Atlantic City, executives with video game companies and casinos agreed there is a vast upside to getting the hundreds of millions of people who play online video games interested in the casino industry."Esports is only going to get bigger," said Seth Schorr, chairman of Las Vegas' Downtown Grand casino.
"It's not a fad."Newzoo, the research company that tracks the world of competitive video games, also known as esports, says the global audience for these games will increase by 8.7% this year to 532 million. The games themselves will generate $1.38 billion in economic activity worldwide, a third of it coming from China, according to the company.The conference came as the casino industry is taking tentative steps to try to integrate esports into its gambling offerings, with varying degrees of success.The Luxor casino in Las Vegas recently built a 30,000-square-foot (2,800-square-meter) esports arena to host events and tournaments.