SILVER SPRING, Md. – RadioShack, a fixture at the mall for decades, has been pulled from brink of death, again.It's the most prized name in the basket of brands that entrepreneur investors Alex Mehr and Tai Lopez have scooped up since the coronavirus pandemic bowled over the U.S.
retail sector and sent a number of chains into bankruptcy protection.Mehr and Lopez plan to make RadioShack a competitive again, this time online, rather than on street corners or in malls.
However, unlike RadioShack's glory years, it's Amazon's world now. The big question is: How much value does the the RadioShack brand have when the prized target audience of millennials or Gen Z have likely never owned a radio, let alone stepped inside the store? “It’s a very.