HOLLYWOOD’S biggest stars including Jennifer Aniston, Selena Gomez and Jennifer Lopez have relied on social media to earn big bucks amid production shutdowns in the pandemic.
The Friends actress gets top dollar for sponsored ads after joining Instagram just a year ago with racking in approximately $750,000 plus a chunk of the product sales.
Fans may have noticed an influx in celebrity brand partnerships popping up on their newsfeed in 2020 as Covid-19 shut down films and TV shows.
In order to garner a revenue stream outside from their normal paychecks, big names have changed the way they use social media - with some who did not previously endorse products now posting sponsored content on their pages.