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Covid fails to dampen demand for premium SUVs, hatchbacks

sport-utility vehicles (SUVs) continue to grow in the domestic market, despite the record contraction in economic activity because of disruptions caused by the coronavirus outbreak, as customers are preferring products higher up the price point with more features.Sale of Hyundai’s midsize SUV, Creta, touched 10,000 units over the past couple of months, while retail of MG Motor’s Hector, a premium SUV, peaked in November-December clocking 3,500 units.

There was also robust demand for other products in the segment, such as Kia Motors’ mid-size and compact SUVs, Seltos and Sonet, and Maruti’s premium multi-purpose vehicle, XL-6.Also Read | What's got Indians excited about Covid shotIn the hatchback segment, premium products, such as Maruti’s.

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