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Why shop closures in Tier 4 areas are ‘catastrophic’ for retailers

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www.telegraph.co.uk

a new tier of more severe restrictions in response to a highly infectious mutation of Covid-19. Sixteen million people in London, the South East and the East of England were advised that they would fall under Tier 4 restrictions from midnight Sunday, giving shoppers and non-essential shops only hours to prepare for the unexpected closures.“It was just an incredibly huge blow and a big shock because it was so sudden.

We’re all a bit numb and feeling a bit like, ‘Oh my God, is this actually happening again?’” says Saskia Lamche, owner of Diverse, an independent boutique in London’s Tufnell Park.

Usually December would find her ringing up about a fifth of her annual sales of Ganni dresses, APC handbags and VEJA trainers. “It’s such a special.

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