CNN. In an official statement, the Canadian health officials said, “The new Tobacco Products Appearance, Packaging, and Labelling Regulations will be part of the Government of Canada's continued efforts to help adults who smoke to quit, to protect youth and non-tobacco users from nicotine addiction, and to further reduce the appeal of tobacco." With this announcement, Canada becomes the first country in the world to do so on ‘World No Tobacco Day’.
The regulation is a part of Canada's goal of reducing tobacco consumption to less than 5% by 2035. The health officials stated that the labels on every cigarette will make it ‘virtually impossible’ for smokers to escape warnings.
Rob Cunningham, senior policy analyst at the Canadian Cancer Society said the new rule is a world precedent-setting measure that will reach every person who smokes with every puff, CNN reported.
It would be supplemented by additional steps aimed at reducing the number of smokers in the country, such as boosting health messaging on tobacco product packages, the health officials said.