Michael Cho: Last News

Not your model minority: Orlando business launches fundraiser to fight Asian American hate

ORLANDO, Fla. – What started as a venture in a garage with two University of Central Florida students has turned into a thriving small business in Orlando. Now the men behind Impress Ink are working to make a statement the best way they know how: with T-shirts.

Impress Ink is selling shirts that read “Not Your Model Minority” to combat anti-Asian rhetoric and violence. All proceeds benefit the non-profit group, Stop AAPI Hate. The group tracks incidents of hate against Asian American Pacific Islander individuals and provides resources for those who have been attacked.

[CHECK IT OUT: Stop AAPI Hate 2020-2021 National Report]

“We want to have a message to just entertain more questions,” said Michael Cho, managing partner of Impress Ink said.

Michael Cho

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