FILE - Two people use an iPhone at a shopping mall in Yantai, East China's Shandong province, on March 26, 2022. (Photo credit: Costfoto/Future Publishing via Getty Images) From streaming to beauty boxes to food, there are many monthly subscription services available — and recent research suggests that you may be paying for more than you realize.More than half (54%) of consumers underestimated their monthly spending on subscriptions by at least $100, according to a survey by market research firm C+R Research.
Twenty-four percent underestimated by $200 or more. The survey included 1,000 U.S. adults and was evenly split among Gen Z, Millennial, Gen X, and Baby Boomer age ranges.
It asked people to think generally about the number of subscription services they use, and in 10 seconds, estimate how much they spend per month. Later, they were given more time to individually calculate their monthly subscription costs. On average, people misjudged their subscription costs by $133, which is nearly $1,600 a year, according to the survey. Not only do consumers lose track of their payments, but they also forget how many services they subscribe to after setting the payments to auto-pay, the survey found. About three-quarters (74%) said it was easy to forget about their recurring monthly subscription charges.
Meanwhile, 42% said they had stopped using a subscription service but forgot they were still paying for it, with Gen Z being most likely to forget and Boomers least likely. Almost one-quarter (22%) said they felt overwhelmed with the number of subscription services they had. Netflix paved the way for countless other entertainment streaming services to follow.A report released earlier this year from media research firm Nielsen
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