Hong Kong leader John Lee has unveiled a promotion campaign that will include 500,000 free flights to lure visitors, businesses and investors back to the financial hub after more than three years of tough Covid-19 curbs.
The "Hello Hong Kong" campaign launched with dancers and flashing neon lights in the city's main convention centre beside its famous harbour, with a backdrop carrying the slogan in various languages, including Russian and Spanish.
Mr Lee, speaking in English, said the campaign would show the city was open for tourism and was aimed at boosting business and investment in the Chinese special administrative region. "Hong Kong is now connected to mainland China and the whole international world, and there will be no isolation, no quarantine and no restrictions on experiencing ...
enjoying the hustle and bustle of Asia's world city," he added. Officials from the city's tourism, trade and aviation departments also attended the launch.