DETROIT – The world’s major automakers have made something abundantly clear: They believe electric vehicles will dominate their industry in the years ahead.
Yet for that to happen, they’ll need to sell the idea to people like Steve Bock. When Bock recently replaced his family's 2013 Honda Pilot SUV, he considered — and then dismissed — the idea of buying an electric vehicle.
An EV with enough room to carry his two dogs would cost too much, he decided. And he’d worry about driving long distances with too few charging stations. “I would consider it if the prices would come down,” Bock said, though leaving open the possibility of buying an electric vehicle next time.