much talked-about COVID-19 awareness campaign says he’s happy about the attention it has receivedKurt Beaudoin of ZGM Modern Marketing Partners in Edmonton says more than 400,000 people have watched the company’s two “COVID loves” ads, which were put out last week. ‘Nobody loves a house party more than COVID’: Alberta launches new ad campaign The ads follow a man with a giant head that looks like the novel coronavirus as he enjoys parties, family gatherings and a Christmas dinner.Beaudoin says that much like COVID-19, the character he calls Mr.